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'Bye Bye to Buy Buy' campaign. Watch the video clip


Following a severe report of the State-Comptroller about food-waste in Israel and the global effort about the need to reinforce sustainable consumption, ICC launched a campaign aimed at middle-high schoolers in English lessons, against unlimited and uncontrolled shopping.

The lesson includes a musical video-clip named:

Bye Bye to Buy Buy


PS: The campaign also serves one of ICC Flagships:

The struggle against the cost of living in Israel.

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The Israel Consumer Council is the largest consumer organization in Israel. It is a statutory, non-profit corporation which works to defend consumers and protect their rights, by handling complaints, seeking solutions..